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Wordsmith. Strategist. Storyteller.

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Sidra Tariq strings words, visuals and stories together into an intriguing symphony that drives awareness, engagement and results. With an illustrious 14-year career spanning journalism, content creation, creative solutions, omni-channel marketing and project management, she is skilled at devising strategies across many realms. Harnessing learnings from each profession has helped her craft communications that strike a chord with a rich array of audiences.

From shaping content, creative and marketing strategy for tech, retail, SaaS, e-commerce, travel and hospitality brands to spearheading content production, catalog management and localization for thriving online marketplaces, Sidra has been busy adding value across diverse sectors. Start-ups to MNCs. Clients to agencies. She has worked with them all.

She has already helped: Samsung, Coca Cola, Renault, Thomson Reuters, Dubai Tourism, Etihad Airways, Almosafer and other leading brands

Her work not only transcends industries, but also time zones, so whether you are in the Middle East, Europe, Canada or wider North America, please feel free to reach out.